Revenue architecture and book a call funnel
Full revenue architecture for this offer, plus a book a call funnel so high ticket buyers get a path straight to you.
Launch and Scale
Built to be sold.Then put in front of buyers.
Your build doesn't sit on a shelf. The day after your launch closes, Ekai Stone takes over your traffic for 45 days, so your program meets buyers from day one. Other companies either build the course or market it. We do both, under one roof.
45 daysof managed paid traffic
17 yrsEkai's years in paid growth
$400M+client revenue tracked in Ekai's career
The short answer
What is Launch and Scale?
Launch and Scale is Phase 5 of every Freedom Builderz build. The day after a client's launch closes, Ekai Stone builds and runs 45 days of paid traffic: a revenue architecture and book a call funnel, a paid campaign built from scratch, an ad creative kit cut from the client's footage, and CRM routing, all inside the client's own ad account.
Updated October 2026
- When
- The day after your launch closes
- Length
- 45 days, personally managed
- Ads do two jobs
- Low ticket sales and booked calls
- You own
- The ad account, the data, the documented system
Your traffic partner
Ekai Stone. Revenue architect.
A 17 year revenue architect who has generated over $400M for clients at an 8.3x average return and served as ad director for 8 and 9 figure brands. He recently guided one coach to a $7.38M year with $2.43M kept in net profit.
In his words: "Mike has deep experience building course ecosystems and leading experts through the course building process. Together, we're not just building a course. We're building something designed to sell."
I find where revenue is leaking, and design how paid traffic moves through your business. Then I deploy infrastructure that turns ad spend into predictable profit.Ekai Stone, Revenue Architect and Fractional CMO
Phase 5: The Scale
Exactly what happens when the launch window closes.
Phase 5 of the Expert Freedom System is included in every build.
A paid campaign built from scratch
Account structure, campaign phasing across the funnel, and creative testing loops. Built inside your ad account, not ours.
Ad creative kit
Three video ads and five graphics cut from your own footage, on the same brandboard as the portal and sales page.
Pipeline and lead routing
Every lead gets scored, routed and followed up. High ticket ready prospects book a call. Earlier stage leads move into your lower priced offers.
Personally managed
Split testing, budget scaling, daily account health. Days 1 to 14 validate, days 15 to 31 optimize and scale. Expect clear indicators within 45 days.
Ekai Stone, on the record
Traffic is pressure. Pressure reveals truth.
Working with Ekai was exceptional for my business and my life as a whole. He wasn't just an ads guy, he was a true partner. I hit my highest revenue months ever with him.
$7.38MOne high ticket coach, 12 months, $2.43M kept in net profit
34.8xJustin, Carbon Fitness: ROAS peak, leads under $4
21.4xThe Morenos: $1,449 of ad spend into $31,000 contracted
Results are not typical. Outcomes vary based on individual effort and circumstances.
You own the account
Your data. Your ad account. Your system.
Paid traffic runs inside your own ad account. The entire acquisition system is documented, so when the 45 days end you can keep running it, hand it to your team, or keep Ekai on.
No vanity metrics: true cost per acquisition, show rates and cash collected.
- Built inside your ad account, not ours
- Every lead scored, routed and followed up
- The whole system documented for your team
- Judged on cost per buyer and cash collected
Two doors. Pick one.
Stop selling your time. Real experts build assets.
01What you know
02What it could be worth
03How we’d build it
Book your build call
45 minutes on Zoom with Mike or Ekai. We expose the leak, reveal the potential, and map the build. 5 new clients a month.
Door 2
Start with the $17 Playbook
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