Authors, podcasters, creators

You built the audience.Now give them something to buy.

A book, a show or a channel is attention. A course and product line is revenue. Turn what you already publish into something your audience can buy.

The problem

They love your content. When it's time to buy, they pause.

You post consistently. People follow you, engage, share and DM you "I love your content." But attention without a product is a hobby with an audience.

  • Your audience trusts you, but there's nothing for them to buy
  • Your best ideas are spread across episodes, chapters and posts with no framework
  • Your credibility hinges on likes and engagement hacks
  • Someone with half your audience launches something and sells out
The goal
A viral video and a checkout page, not a viral video and no offer.
Attention with a checkout page

Your expertise should be an asset, not another episode.

Course

Your book, show or channel, structured

A course your audience can buy.

Ladder

A starter offer, a course and a premium program

Every listener gets a next step.

IP

Intellectual property you own

Your expertise turned into assets, not posts.

Your path

Three steps from audience to product line.

01

Answer 3 questions

The free course outline tool turns what you teach and who you help into a structured, sellable outline.

Free
02

Build it with our playbooks

The $17 Mini Course Playbook maps your first mini course. The store has the workbooks, kits and templates from 200+ program builds.

$17
03

Have it built for you

Paul Chek came to us planning a book. We built his Spirit Gym program first, and the launch did $500K in its first 30 days, without ads. When you're ready, book the call.

When ready

Results are not typical. Outcomes vary based on individual effort and circumstances. See our earnings disclaimer.

Two doors. Pick one.

Stop selling your time. Real experts build assets.

Door 1

Book your build call

45 minutes on Zoom with Mike or Ekai. We look at what you know, what it could be worth and exactly how we'd build it. We only take on 5 new builds a month.

The Expert Freedom System: a real client build and an ads results dashboard
0145 minutes with Mike or Ekai
02What your expertise could be worth
03How we’d build it
Door 2

Start with the $17 Mini Course Playbook

Names the mini course hiding in what you already teach, writes your offer, outlines every module and hands you a two hour build plan.

The Mini Course Playbook on a monitor, laptop, tablets and phone: your mini course extraction, done-for-you offer, outline, mockup and 2-hour build plan
01The mini course hiding in what you teach
02Your offer and module outline, written
03A two hour build plan
Get the Mini Course Playbook

In your inbox in about 10 minutes.

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Results are not typical. Outcomes vary based on individual effort and circumstances. Client results shown are from named clients and are not a promise of earnings. See the earnings disclaimer for details.

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